It has recently been reported that shops which are currently faring well in the UK are those that offer their customers authenticity and an enjoyable shopping experience. Large stores such as Tesco and Marks and Spencer have been seeing a decline in business recently due to the fact that the middle classes are now looking elsewhere to purchase items that are of higher quality. Therefore, shop owners have been advised to revisit their business plans and look for new ways to attract customers, and here Nova Insurance provides you four top tips: Continue reading “4 Tips for making your Shop feel more Authentic”