In the age of the internet we’re all about looking up things in advance, which means the importance of passing trade for businesses has faded away somewhat over the years. However, there are still some businesses which rely heavily on passing trade, and one of these is salons. While your salon may take appointments in advance or even have a website where customers can book online, passing trade and good marketing is still the backbone of running a successful salon.
However, marketing a salon well is often easier said than done, so here are some top tips to help you make sure you’re hitting the market right where you need to! Continue reading “Top Tips for Marketing Your Salon”